Can you be a shy real estate agent and still succeed?
Do you really need to be outgoing, talkative and people-friendly in order to succeed as a realtor?
After all, you may even have witnessed many Top Producers are actually outgoing agents, who have it much easier than most due to their gregarious personality and popularity. These super-friendly agent generally know a lot of people, and so, many agents do feel justified that real estate is a people-oriented service-based business.
Therefore many agents are telling themselves that you need more contacts to succeed in business. That it's a Number's Game. That the more people you talk to, the better it is for your sales. So you've got to prospect, prospect, prospect.
But I've Always Been Shy!
I thought so too, as a realtor. Because, you see, I've always been shy. I've always been exhausted around people. I've always found comfort in solace. I'm very comfortable in my own company. That's when I feel best.
In fact, I recharge my energy by being alone.
Then I Joined Real Estate
I was trying to earn a good living. And grow rich quickly. But what I didn't realise initially, was that I wasn't outgoing enough. Shortly after I joined real estate, they told me I had to go talk to strangers.
I Was Terrified
I couldn't move my legs. I felt something weighing my down, pinning my legs. Waves of panic washed over me, as I felt the ground being taken away from under my feet.
Sales was the only time I realised my shy personality was a liability for me.
Because after 8 long months in, I had zero sales and zero income to show for it.
I was depressed that I couldn't make it as a salesman. I didn't know enough people personally. I had grown up overseas and only returned to Singapore in the Year 2000. I was a shy student with few friends all the way until 2005, when I finished my National Service. From then until 2008, the year I joined real estate, I barely had 3 years to get to know people in Singapore.
It wasn't enough time, even for a shy guy like me.
So, you can imagine why I was terrified as a new realtor.
Soon, I Wanted to Quit
I didn't want a tough life anymore.
I thought this industry was meant for extroverts, those with thousands upon thousands of friends.
I was nowhere near that.
And I was struggling.
Then I Discovered Reverse Prospecting
It was Dan Kennedy who first explained the concept of Reverse Prospecting to me. I was busy searching for answers one night in my mother's kitchen when I stumbled across an excerpt of a talk that he gave a group of business owners. He was describing how he was helping dentists in America triple their businesses almost overnight by teaching them client attraction strategies.
It was a new concept. The basic idea was to get prospects and clients to reach out FIRST, instaed of the salesman doing all the prospecting, chasing and talking.
I was hooked.
But then, I worried if this was applicable to Real Estate?
So I searched on forums and found the answer. It was.
The next thing was about implementing this.
And I Took Massive Action
So after listening to Dan Kennedy. nobody was more surprised than me when I got a flood of 1,943 leads in under 48 hours flat...
It was more business than I could handle on my own...
I had beaten extroverts at their own game!
What Should Shy Agents Do?
Here's my advice for you.
- Learn as much as possible about Reverse Prospecting. On my blog, I write about it on a regular basis.
- I put up videos just like this on my YouTube Channel, so you may want to watch it there.
- Subscribe to my Property Agent Secrets Podcast. Listen in during your daily commute.
- If you're ready to speed up your learning, then buy my book Property Agent Secrets at https://www.PropertyAgentSecrets.com/ Learn and apply the secrets inside my book to see rapid progress.
So, there you have it; a permanent fix that makes your shy personality a non issue and levels the playing field with all those, popular, outgoing agents!
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