1,000 Real Estate Power Words Top Listing Agents Use to Sell More Homes

Marketing / Property Marketing

1,000 Real Estate Power Words Top Listing Agents Use to Sell More Homes (+PDF)1 min read

For many new listing agents, descriptive real estate words like “cozy” or “sun soaked” are right up there with the maroon blazer—outdated, cheesy realtor cliches they think they can ignore. That would be a huge mistake. Almost all top listing agents pepper their listing descriptions with 'cliche', 'same-old' real estate words. Why? Simple. They actually help sell homes.

To help you get over your writer’s block and find the perfect real estate words for your listing description, I put together this swipe file of 1,000 power words that top listing agents use to market their properties.

Free PDF Download

Check out my favourites below or download them in a PDF file for the next time you’re writing a listing description.

real estate descriptive power words to sell more homes

Power Words to Describe First Timer Homes

Versatile
Handyman special
Lots of potential
Ample closets
Full basement
Cozy
Comfort
Pied a terre
Endless possibilities
Move-in ready
Family friendly
Needs your finishing touch

Usable space
Flexible layout
Good bones
Renovated to perfection
A blank slate
Newer (roof, electrical, etc.)
Work from home ready
Bring your contractor
Home office
Turnkey
Template
Adaptable

Impeccably renovated
Easily converted
Room to grow
Recently replaced
Intimate
Private Space
Full privacy
Your very own postcode
Modern amenities
Make it your own
Configurable
Ready for your personal touch

Power Words to Describe Modern Homes

Refurbished
Remodeled
Soaring ceilings
Sparkling
Bright
Floor-to-ceiling windows
Open floor plan
Island Kitchen
Sleek
Clean lines
Energy efficient
State-of-the-art
Brand new
Upgraded
Tastefully remodeled
Well-equipped
Cosmopolitan
Geometric
Smart lights
Nature friendly

Contemporary
Modular
Sliders
Flowing
Modern-living
Engineered flooring
Sweeping
Bar
Creatively-updated
Light & airy
Modern flare
Eco-friendly
Fully remodeled
Entertainer's dream
Cathedral ceilings
Smart home
International
Symmetrical
Angular
Soothing

Striking
Mid-century modern
Postmodern
Light-filled
Bathed in light
Clean lines
Oversized windows
Hotel concept
Open kitchen
Ideal for entertaining
Open concept
Generously proportioned
Open and airy
Indoor/outdoor living
Sustainable living
Cutting Edge
Global
Energy saving
Harmonious
Healing

Power Words to Describe Luxury Homes

Bespoke
Sought-after
Uncompromising quality
Exquisite
Luxurious
Graceful
Rare
Rarified
One-of-a-kind
Artisan
Pedigree
Triple mint renovation
Noted architect
Record breaking
Chic
Top-of-the-line
Gracious layout
Sophisticated
Desirable
Custom design elements
Architectural tour de force
Chic detailing
Trophy property
Decorated
Tasteful

Reimagined
Redesigned
Dramatic
Exquisite living experience
Coveted
Prestigious
Sprawling layout
Stately
Opulent
Exclusive
Hand-crafted
Vast
Exquisite
Splurge
Immaculately refurbished
Tastefully appointed
Distinguished landmark
Attention to detail
Dream home
Custom-built
Artisanal
Architectural masterpiece
Polished & sophisticated
Marble flooring
Luxuriant

Remarkable
Notable
Renowned
Desirable
High-end
Panoramic views
Winding staircase
Prewar details
Work of art
Jewel box
Masterpiece
Charming layout
Glamorous
Elite
Meticulously preserved
Meticulously crafted
Fit and finish
Beautifully appointed
Magnificent estate
One-of-a-kind
A prized property
Dazzling and chic
State of the art
No expenses spared
Extravagant

Power Words to Describe Historic Homes

Graceful
Timeless
Floor-through
Good bones
Historic
Vaulted Ceilings
Charming
Charmer
Adorable
Cozy
Warm
Rough-hewn
Character-filled
A slice of history
Rustic
Delicate
Herringbone
Imaginative
Cozy
Historic character
Historic charm
Historic personality
Hallowed
World War 2
News-making
Pedigree

Antique
Graceful
Cross-ventilation
Victorian
Romantic
Portico
Intricate
Carved
Burnished
Quarter sawn
Filigree
Queen Anne
Wide plank
Ancient
Built-ins
Crown moulding
Wrought iron
Ageless
Enchanting
Alluring
Period details
Restoration
Step back in time
Pre Independence
Time machine
From another era

Calming
Old-world-charm
Classic
Artisan
Handcrafted
Coveted
Rare
Jewel
Millwork
Original
Craftsmanship
Heritage
Stately
Communal
Decorative
Refurbished
Restoration
Goosebumps
Nooks & crannies
Pocket doors
Lovingly restored
20th Century Ethos
Time Capsule
Grandparents
Original character
Dreamy

Power Words to Describe Backyards & Patios

Leafy
Old-growth
Shady
Tranquil
Rolling
Bucolic
Pastoral
Private retreat
Enjoy morning coffee in
Refuge
Treed
Grassy
Starlit
Recharge
Drought-tolerant
Zen paradise
Lounge in the
A delightful oasis

Secluded
Sun dappled
Oasis
Rural retreat
Hidden
Offering the utmost privacy
Park-like grounds
Perfect for entertaining
Manicured grounds
Sanctuary
Fenced
Party-ready
Sky
Solace
Sustainable
Restore and relax
Expansive green spaces
One-of-a-kind retreat

Lush landscaping
Outdoor entertaining area
Grill and chill
Beautifully landscaped
Al-fresco dining
Resort-like grounds
Mature foliage
Old-growth trees
Barbeque ready
Well-maintained
BBQ pit
Soirees
Stargazing
Silence
Maximum privacy
Serene and tranquil
Grassy
Soil

Power Words to Describe Large Homes

Over-sized
Massive
Gracious
Flow
Bombastic
Mind blowing
Sizable
Multi family
Gigantic

Sprawling
Spacious
Castle-like
Grand
Superlative
Voluminous
Flowing layout
Transgenerational
Impressive

Expansive
Enormous
Generously sized
Massive proportions
Space-shattering
Eye-watering
Soaring ceilings
Village
Grandiose

Power Words to Describe Small Homes

Cozy
Charming layout
Charmer
Adorable
Well proportioned
Cleverly designed
Comfy
Single oriented
Green
Well-appointed
Perfect floor plan
Low carbon footprint

Jewel box
Potential
Comfortable
Cute
Abundant storage
Thoughtful design
Captivating details
Compact
Modest
Tastefully designed
Cheery and bright
Quality craftsmanship

Usable space
Flexible layout
Energy efficient
Great layout
Tiny house
Perfectly balanced
Versatile property
Independent
Reconfigurable
Pied a terre
Environmentally-conscious
Pride of ownership

Power Words to Describe Neighbourhoods

Prime
Desirable
Convenient
Welcoming
Friendly
Near everything [the neighbourhood] has to offer
Walking distance to
Tree-lined street
Covered Walkways
Safe
Gated
Great infrastructure
Family oriented
Park Connectors
You can’t beat this location!

Coveted
Historic
Steps from
Quick commute to
Quaint
Sought after
Quiet
Walkable
Above the mall
Stroll to
Community
Windy
Down to earth
Perched above
Easy access to

Exclusive
Tony
A stone's throw from
Moments from
Cute
Tranquil
Near shopping,
entertainment, and nightlife
Next to train station
Nestled between
Minutes to
Near top schools
Enclave
Location, location, location
Connected

Power Words to Describe Light & Views

Jaw-dropping views
Inspiring views
Relaxing views
Natural light
Sun-drenched
Bright
Sunny
Airy
Colourful
Light-flooded
Picture-perfect
Dreamscape
Eye Candy

Stunning views
Sweeping views
Oblique views
Magnificent vistas
Sun-kissed
Brilliant light
Flooded with natural light
Bathed in light
Speechless
Incomparable views
Awe-inspiring
Heavenly
Like Tourist hotspots

Unobstructed views
Panoramic views
Partial views
Perched above
Picturesque views
Scenic
Expansive
Movie-like setting
Sea views
Iconic
Postcard-perfect views
Camera magnet
Instagrammable

Power Words to Describe Condition

Meticulously maintained
Turnkey
White box
Handyman special
Lots of potential
Updated
Dignified
Needs some work
Original Condition
Wonderfully maintained
Pride of ownership

Brand new
Bring your contractor
Tastefully updated
Contractor’s special
Freshly painted
Lovingly restored
Handsome
Well Maintained
Hearty
Pristine
Gorgeously remodeled

Move-in ready
Ready for your touch
Recently renovated
Impeccably renovated
Newer roof
Modernised
Like New
Good condition
Modern updates throughout
Newly constructed
Newer Walls

Power Words to Describe Interior

French doors
All new kitchen
Cosy den
Perfect for entertaining
Designer dining
Optimal layout
Beds
Soaring ceilings

Family room
Garage
Designer fittings
Parquet flooring
Boutique furniture
Ideal floor plan
Baths
Well built

Stunning decor
Gourmet
Spotless
Whitewashed
Stainless Steel
Maximum utility
Guest rooms
Fractals

Power Sales Words

Won’t last
Taking offers
Opportunity awaits
Gone fast
Catch this opportunity quickly!
So much potential
An absolute must-see!
Not to be missed!
Grab it now

Hurry home!
Motivated seller
Deal of a lifetime
A rare opportunity
A remarkable find
Ready for the next owners’ touches
Unique opportunity
Call now for your private tour!
No second offers

Come and get it!
Excellent opportunity
Great potential
Your chance to join
You will never want to leave home
One-of-a-kind gem
Man Cave
Don't miss this classic beauty
Host your next parties

Over to You

Already have some effective, real estate power words you swear by for your listing descriptions? Let me know in the comments.

Learn How To Get More Real Estate Leads, Get More Listings, Close More Sales, with Less Resistance AND still have a LIFE!

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YASSER KHAN

Author, Coach & Trainer

Yasser Khan earned less than $1,000 in his first year as a full time property agent. With no money for the $2 train fare to his Broker's office, he was forced to walk 25 kilometers on foot. Worse, he got evicted at midnight with his wife and baby son by the roadside. Desperate, he bought a $16 Sales book and took massive action. That single investment in himself gave him an OBSCENE ROI of $160,000 in just 11 months. Today, Yasser is on a mission to make the real estate great career again and helps ambitious agents quadruple their commission income within 90 days.

Yasser Khan is a real estate coach at YasserKhan.SG, trainer at PropertyAgentUniversity.com and the author of Property Agent Secrets Book who teaches Realtors how to make more Money, have more Time and enjoy more Freedom without all the B.S. plaguing the industry today.  

Yasser Khan’s approach to coaching is highly personalised, holistic, no B.S., and for “PROS ONLY… amateurs not allowed.” He believes that true success means winning in every single area of your life (like Financial, Family, Social, Physical, Mental, Spiritual and Fun).

When Yasser isn’t coaching, he loves playing GOTY PC Games with top-of-the-line Razer products and being a kid again with his 3 naughty children (actually, boss babies...), traveling to and across scenic Pakistan, enjoying hot & spicy food, taking pictures of the Milky Way with his favourite Canon DSLR and reading up all about Dinosaurs (especially T. Rex)

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