For many new listing agents, descriptive real estate words like “cozy” or “sun soaked” are right up there with the maroon blazer—outdated, cheesy realtor cliches they think they can ignore. That would be a huge mistake. Almost all top listing agents pepper their listing descriptions with 'cliche', 'same-old' real estate words. Why? Simple. They actually help sell homes.
To help you get over your writer’s block and find the perfect real estate words for your listing description, I put together this swipe file of 1,000 power words that top listing agents use to market their properties.
Contents
Power Words to Describe First Timer Homes
Versatile |
Usable space |
Impeccably renovated |
Power Words to Describe Modern Homes
Refurbished |
Contemporary |
Striking |
Power Words to Describe Luxury Homes
Bespoke |
Reimagined |
Remarkable |
Power Words to Describe Historic Homes
Graceful |
Antique |
Calming |
Power Words to Describe Backyards & Patios
Leafy |
Secluded |
Lush landscaping |
Power Words to Describe Large Homes
Over-sized |
Sprawling |
Expansive |
Power Words to Describe Small Homes
Cozy |
Jewel box |
Usable space |
Power Words to Describe Neighbourhoods
Prime |
Coveted |
Exclusive |
Power Words to Describe Light & Views
Jaw-dropping views |
Stunning views |
Unobstructed views |
Power Words to Describe Condition
Meticulously maintained |
Brand new |
Move-in ready |
Power Words to Describe Interior
French doors |
Family room |
Stunning decor |
Power Sales Words
Won’t last |
Hurry home! |
Come and get it! |
Over to You
Already have some effective, real estate power words you swear by for your listing descriptions? Let me know in the comments.
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YASSER KHAN
Author, Coach & Trainer
Yasser Khan earned less than $1,000 in his first year as a full time property agent. With no money for the $2 train fare to his Broker's office, he was forced to walk 25 kilometers on foot. Worse, he got evicted at midnight with his wife and baby son by the roadside. Desperate, he bought a $16 Sales book and took massive action. That single investment in himself gave him an OBSCENE ROI of $160,000 in just 11 months. Today, Yasser is on a mission to make the real estate great career again and helps ambitious agents quadruple their commission income within 90 days.
Yasser Khan is a real estate coach at YasserKhan.SG, trainer at PropertyAgentUniversity.com and the author of Property Agent Secrets Book who teaches Realtors how to make more Money, have more Time and enjoy more Freedom without all the B.S. plaguing the industry today.
Yasser Khan’s approach to coaching is highly personalised, holistic, no B.S., and for “PROS ONLY… amateurs not allowed.” He believes that true success means winning in every single area of your life (like Financial, Family, Social, Physical, Mental, Spiritual and Fun).
When Yasser isn’t coaching, he loves playing GOTY PC Games with top-of-the-line Razer products and being a kid again with his 3 naughty children (actually, boss babies...), traveling to and across scenic Pakistan, enjoying hot & spicy food, taking pictures of the Milky Way with his favourite Canon DSLR and reading up all about Dinosaurs (especially T. Rex)

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