LEADS VS APPOINTMENTS: Which is BETTER?!
Which is important? Leads or appointments?
Given a choice, which would you choose?
So, a lot of agents do not know whether they want more leads or more appointments and this problem is made worse by the fact that so many amateur marketers out there are now selling leads.
So the focus is on leads… But given a choice, which would you choose?
Would you be willing to choose appointments or leads?
But still, there are many property agents out there who do not have enough appointments.
And there are 5 major reasons for not having enough appointments:
Not enough leads
Not following up quickly enough
Not using a script when calling
Not overcoming prospect’s objections against appointments
Having ‘No Shows’
I’m going to explain each one in detail with easy solutions to help you get more appointments quickly.
Why Having Few Leads is a Problem
Leads are the lifeblood of your business.
They represent prospects willing to speak to you and who can agree to come down for a face-to-face appointment.
But getting few inquiries is a serious problem.
Many agent get angry from no shows. And complain online about their experiences. Is all that anger and frustration justified?
I heard this one from one of my agents. Do you find yourself asking this question too? I don’t blame you! You may have had your leads and clients stolen …
It’s 2020, and believe it or not, there are agents out there who are still stuck in the old ways of prospecting (like it’s still 1990)! They keep prospecting, prospecting, …
