It seems everyone is asking how to become a successful real estate agent. But do you know the answer? Hi my name is Yasser Khan and I'm the author of property agents secrets book which is the most powerful book in the real estate industry guaranteed.

So you know what makes a successful entrepreneur? So my answer I'm gonna in this video I'm going to detail two specific you know major categories that makes that is responsible for whether someone becomes a successful real estate agent or not. The first thing has to do with personality and that is something that nobody out there is talking about everybody everyone takes it for granted they assume that they have it or not and the second thing has to do with skills which is a bit easier because that is what everyone focus on. So in this video right now I'm gonna talk about personality first and then I'm gonna explain what are the skills that you need to master and I don't mean you know just pick up the skills. I mean really really master those skills right so you know personality right so personality wise they're about eight or nine different characteristics that make you know that will determine whether or not an entrepreneur is going to be successful and the most the biggest one the most impactful one has to do with trustworthiness and trustworthiness is the number one personality characteristic that someone needs to have in order to succeed in real estate. Any kind of selling, any kind of you know convincing any kind of situation where you you know are working with other people. It requires trust and being you know naturally trustworthy is a huge plus and that characteristic is very very you know it serves all this entrepreneur very very well and if you look at it in many interpreters out there who have succeeded in the business is precisely because they have this characteristic of trustworthiness they are very trustworthy this super trustworthy because of the high trust no they were able to get more deals to be able to get close more of those things right and that has to do with you know trustworthiness and the second thing you know second characteristic about personality that a successful real estate agent must have is to do with leadership right so leadership as a related agent you at the leader of your business you at the one you know we have a vision we have a vision of any you know more money you want to serve more people are going to help more buyers you know specifically you know specific problem a form and shape. Whatever you do there is the there is a vision and you at the entrepreneur you are the leader of your business and anyone is able okay leadership requires followers. As simple as that. Anyone you know who has followers is basically a leader right? So you know in order for you to in order for a real estate agent to sell home to you know get things done they need to lead they need to they need the support of a number of people right some of them have to do with customer prospect when some of them have to do with you know their team members or colleagues right and for number other professionals out there like bankers or you know mortgage lenders for example or even you know interior designers for example right so you know bringing all these diverse group of people requires you to be a good leader right and leadership they're too many styles of leadership but no style is superior or no style is you know responsible it's just that you know you know you you are little or not right? So there is a World War two story right for example in world war 2 - right you know when the at the height of the war when there were you know shells falling on the ground and bombs exploding and bullets flying you know. Then there was this sergeant and he turned back to his platoon and it's it forward let's charge together right but you know when he when he you know step back when he you know take a look behind hey why is nobody following and he looked back and realized that all of his platoon all of his troops were still sitting there behind the trench so that is clearly not a leader right so a leader had to have a tribe he had to be able to convince people that he is you know supposed to lead them right and it happens automatically it happens on a very very unconscious level either people perceive you as a leader or not that's it right and that is one of the key personality characteristics that a successful agent has it automatically improves your chances for success because you're able to not only you know be come across as a trustworthy person right you're also able to you know lead and you demonstrate leadership you demonstrate you know initiative in this how people will follow you naturally right and the third important character had to do with you know having the ability to persist right so in the day-to-day running of your business you are going to be facing a ton of problems right and you know how whether you succeed or not it determine to a large extent that how easily we give up or you don't give up at all right you know if you have the ability to persevere to persist until the end so success requires persistence right and persistence is important for you to overcome problem if you cannot overcome problems right then you're not you you are giving up halfway right and then that means that you don't have perseverance you don't have the ability to persist right you know life is able to go to throw problems your way and is you know it's up to you whether you would overcome them or you want to give up right so a successful entrepreneur and successful the realtor has to be persistent no question about it right and the next you know next attribute that he must have is being vigilant and being flexible right so you know real estate it is so super notorious for not being with it not being flexible and suddenly the market changes and they are taken totally by surprise even though you know they were expecting that there is going to be you know a recession in 2020 if many agents are seriously right you know it's like the ad took and taken out of the lungs right totally they were taken totally by surprise sadly because because too comfortable right I'll see you noticed you know after the win toppers award they proceeded to go and buy a condo to go and my electrical a tree what just right and they got you know the group fat lazy and happy right. That is exact opposite of being vigilant being observant you go to observe what's happening around you you know the for you to recognize the opportunity right if you don't observe it you won't recognize any opportunity simple as that right and you need to be flexible in order to pick action so that you grab that opportunity right if you don't flexible you would even though you're vigilant you know oh okay you know there are new changes in the market yet you know you're not flexible enough you know you don't have the flexibility you're too rigid the to set in to always you will imitate the action right and that is why it's so important to be vigilant and flexible and that directly determines the level of success that you are gonna have and the next one number five has to do with in your personality has to do with you know having an effective bullshit detector a BS detector right so little something everyone around you right you know has something to say about what you are doing you know how to sell on how to have buyer's or seller's right but the problem is that many people out there who first you know the they good talkers but you don't know what they're talking about right and seriously that is a bad thing and that will mislead people and you know if you are someone who doesn't know you know you got to separate the truth from false you need to make as realtor you need to make a ton of decisions right and note when you make decision either the decision is right or wrong simple at there right but you know how many agents make decision is by listening to advice of someone close to them but you go to recommend whether that person advice is relevant or not right in relevant advice means that someone was in the exact same position as you overcome the exact same problem that you are trying to overcome right and usually it's a mentor if the coach was able to provide the best kind of advice there is right and there why you know having a good BS detector is very important because if you don't have if you're easily convinced by other people really con by con men then it's gonna be very very hard to succeed right it's gonna be very very hard for you to decide meet the right decision meet the right choices because you know they are directly affected by you know whose advice you listen to and you know having a BS detector is very very essential right. And the next one has to do with luck and you know what do I mean by that you know if you ask any realtor out there any successful agent out that they will tell you that luck play the part now luck my left I mean you know unconsciously generated success right so so for example right you want something and you're telling your unconscious what you want and it gives to you that is what I mean by left simple right so you need to have some form of proven luck in order to succeed right you know the right time you got to be the right person at the right place at the right time and that is what I mean by proven luck right and the next one has to do with doing what is required right you got to you know you can't let procrastination stop you you can't let you know you avoid certain situation or certain people stop you from doing what is required remember you and entrepreneur as a real estate agent you are you know you are getting paid to solve a problem right and the way you solve a problem is by taking action right so nothing produces results only taking action getting things done produces deserve you know learning procrastinating thinking planning none of these produce anything outside of your mind only taking action getting done right and if you as someone who take action despite you know people tell you it can be done people tell you you know it's impossible yet you still go and take action that is what I mean by doing what is required and for someone who has the ability to take massive action then that I mean seriously said they will rapidly improve the chances of their own success in business right and the next one is basically you know being in balance what do I mean by being in balance right so someone who is in balance is able to recognize you know the opportunity is out there you know okay those are the good things that are happening and they are in balance and you also know all the negatives that are happening so the you know successful real estate agent successful entrepreneur must have a neutral core and by a neutral core I mean right that they are very very neutral they look they don't let emotion cloud their judgment don't let emotions stand in the way they know that you know you know those are opportunities out there that's why you know those opportunities excite them it get them to you know wake up every day smile and you know you know you know seriously and just so enthusiastic and you want to take on the world yet you know they are also recognize the dangers they also recognize all the problems that needs to be solved there is what I mean by you know being in balance having a neutral car and there is something that's very very important right and the last one number nine is basically you know you know you know recognizing your strengths and weaknesses right being aware of what you are strong at and being aware of what you're weak at because this is very very important if you think that you well couldn't something yet you're not good if you automatically set yourself up for failure it also happens whereby you know you think if someone has the same strength as you and you try to rely on them but what happens that that is actually not a strength and you recognize it wrongly and you also set yourself up for disappointment seriously right so if you think that someone weakness is your strength right and someone strengths is your weakness and that person compliment you right so you know being able to recognize and understand your strengths crucial is crucial intelligence for you so if you know what you're good at you know and those others that you're bad at you can actually hire someone to help you with that right and that is why it's so important now I'm you know I only want to describe all the nine different characteristics of personal and this personality is very important you don't either you have it or you don't simple as that right. And then the next step has to do with skills so you don't have certain skills you need to master them you know learning going to courses and you know practicing you know it's not gonna make a difference unless and until you master those skills from techniques repeated practice and you master them and the number one skill has to do with marketing. Seriously, marketing is the lifeblood of your business right you know without marketing you don't have any leads coming you don't have profits coming in right. If you don't have any measuring at all see see you don't have a business you just have an expensive hobby right and you know to see you know when you must have been here the right kind of marketing you must learn how to run direct response marketing you know marketing director of marketing get prospect to come to you that is that you chase them right and when you master the art of the right kind of marketing seriously right now that has a huge impact in the number of clients were able to attract a number of projects were able to attract the number of properties the kind of interest that you can generate in your property and that that says it directly tied to this one single skill of the right marketing in the second skill the second media skill has to do with obviously with sales right. You know if you don't live sales skills is bad then that might prevent you from really mastering the skill of sales the sales is how you earn the commission. Sales is this is how you earn the dollars in Seriously, right. So you know mastering the art of sales you know in one to one presentation right when you have a buyer when you sell it in front of you and you try to convince the other party to buy negotiate all that right so this is where we're critical assist mission critical right you can have all the leads come to you but if your bad at sales if you have very low sales levels I used to have very low sales seriously the time will be wasted your effort will be wasted and most of all your money will be wasted and because you know because so I'm not improving your skill of sales right you won't be able to regenerate the money and you know seriously that's why I many suffer because you know the first thing they weren't able to get the right kind of marketing and then I get able to get a lot of leads coming in and many agents tell me that they they are ok with the skill of you know closing the skill of sales right so I mean but sales right yes skill is you always can improve it further you can make just a better there's no limit you know become a better salesman right and third skill about you know in real estate is mastering the skill of customer service seriously you know you know the only goal of your business is you know to produce more and more customers seriously right and that is

only possible when you do customer service and customer service is seriously that is how you get you know new customers for free it costs ten times as much to acquire a new customer then to you know serve the customer and get new business from again so when you do customer service right you can refer it and the force are basically free money and the first are the best kind of proof that is right and that's why customer service is so important and the last skill that is so critical is you know being able to hire the right team right you go to become an effective delegator and you know many real estate agents out there you know they don't have doing effective managers that's right you know people quit. They always complain that you know they're going to end up doing all the job because they are not effective managers so you need to improve the skill of recruiting new to include a skill of delegating you to

improve the skill of training right? So that you know you train your team members so that they can carry the workload. They will free you up to do you know higher level stuff and things that produce you know direct result things that produce better income for you right. So in this video I just shared with you the personality and the skills that you need in order to succeed to become a successful real estate agent.